Search Templates & Tools

Getting Your Business Noticed: Social Media, Website or Both? Simply put, engaging on social media AND having a business website that work together is the most effective way to do business online. In an ideal world, all small businesses would do both. But sometimes that isn’t realistic for a small business right off the bat. View
7 Great Ways to Help Build Your Brand Brand building once focused primarily on five P’s: product, package, position, price and promotion. But a world of seemingly limitless consumer choices, the old rules just don’t work anymore. Brand building today requires that you react to customers in real time and employ something... View
The First 5 Things To Do After Getting Your Business Online Whether it was a Facebook page or a website, you’ve finally done it: your business is online and searchable to millions of potential customers and partners. You’re proud, but a little uneasy about the next steps. You’re not alone. View
Get a Bigger Bang for your Search Ad Bucks Thanks to the explosive growth of mobile search (which commands cheaper ad rates) and competition from social sites such as Facebook, the cost of Google search ads has been dropping a bit. That’s good news for small business. View
Add Online Marketing to List of Services Social Media Case Study: Moats Kennedy SCORE and MassMutual know how important it is to get good advice. That is why, for SCORE’s 50th anniversary, we are sharing helpful, relevant, and succinct tips for your business success. The tips are based on real-life... View
Winning Them Over is The Key to Growth Small businesses are more responsive! Customers tend to prefer small businesses, too: small businesses meet or exceed customer expectations more often than big businesses.  View
Expert Tips for Sales and Customer Loyalty Learn the Basics - Sales and Customer Loyalty Tips Sales are an indispensable part of running a successful small business. Yet many entrepreneurs shy away from the role because of long-held misperceptions, or they simply don’t feel comfortable doing it. All it takes is a better... View
What Do New gTLDs Mean for Your Business? Over the next few years, .com, .net and the other domains business and consumers have come to rely on will be joined by thousands of new domain name extensions. What exactly do these domain extensions – known as new gTLDs (generic Top Level Domains) — mean for your business? View
Marketing Plan Guide A well-designed marketing plan can help you raise awareness of your business, attract more customers and boost sales. Use this guide to develop a 12-month marketing plan and integrate it into your company’s business plan. View
How Will New gTLDs Impact Small Business? Over the next couple of years, domain standards like .com, .net and .org will be joined by potentially thousands of new domain extensions - also known as new gTLDs (generic top-level domains) — like .ninja and .photography.  What do these new gTLDs mean for small businesses and... View